Prestige Global Logistics
Repositioning a long standing business for new growth and business development
Company
Prestige has been trading for over 20 years. The company provides a cross transport logistics service on a global basis. In the time they have been in operation the company has successfully developed sophisticated processes and evolved its services to meet the challenges facing the manufacturing and transport industry.
Objective
To elevate the company’s existing positioning and create a new corporate identity so support business development and growth.
Solutions
Corporate Identity
The company wanted to elevate their positioning and attract new business. The existing corporate identity was created ten years ago and it was agreed it needed to be reviewed and brought in line with the company’s plans for strategic growth. Also a newly appointed sales manager needed marketing collateral to support their business development and growth plans.
Website Design & Content Creation
Using the new corporate identity a new corporate website was created to also include fresh copy and content that clearly demonstrated the company’s integrated approach to each client. The team are highly experienced and respected within this small yet highly competitive sector. Case studies were drafted to illustrate the scale of their service offering and whilst also highlighting the business successes of each challenging project.
Client Outcome
Prestige enjoyed significant business growth and most recently, through a joint venture, secured a highly lucrative contract for the Department for International Development, DFID, handling all aspects of logistics for all overseas emergency situations where aid, international rescue or supplies need to be managed.
